Main Sponsors

  • DIAGEO Great Britain

    Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, JεB, Buchanan’s and Windsor whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

    Diageo is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at Visit Diageo’s global responsible drinking resource,, for information, initiatives, and ways to share best practice.

    Celebrating life, every day, everywhere

  • Heineken

    HEINEKEN is the UK’s leading cider and beer producer and the name behind iconic drinks brands such as Strongbow, Bulmers, Heineken®, Foster’s, Kronenbourg 1664 and Desperados, together with a full range of speciality brands. HEINEKEN is also a passionate supporter of the great British pub – through our Star Pubs & Bars business HEINEKEN own a nationwide estate of around 1,100 high quality invested pubs. For more information visit

  • Pernod Ricard

    Pernod Ricard UK is part of Pernod Ricard, number two in wines and spirits with sales of €8,682m in 2015/2016. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008).

    Pernod Ricard holds one of the most prestigious brand portfolios in the sector, including 19 brands among the top 100 worldwide. Key brands in the UK include Absolut, Havana Club, Malibu, Lamb’s, Kahlúa, Plymouth Gin, Chivas, Jameson, The Glenlivet, Martell, Perrier-Jouët, G.H. Mumm, Brancott Estate, Campo Viejo, Graffigna and Jacob’s Creek. Pernod Ricard partners with a range of organisations to tackle alcohol misuse and promote responsible drinking in the UK, including the Portman Group, Drinkaware Trust, the Alcohol Information Partnership, and Best Bar None.

Associate Sponsors

  • Stonegate Pub Company

    Stonegate Pub Company is the largest privately held managed pub operator in the UK, with revenues in excess of 600 million pounds, employing circa 13,000 people.  The company has 665 pubs, split into the following formats; Slug & Lettuce, Yates, Common Room, Proper Pubs, Town Pub & Kitchen, Classic Inns and Venues.

  • JD Wetherspoon

    JD Wetherspoon owns and operates over 930 pubs and 50 hotels throughout the UK.  It aims to provide a friendly and comfortable atmosphere in its pubs, serving high quality, competitively priced food and drinks all day. Based in Watford, the company employs more than 35,000 full and part time staff.

  • Mitchells & Butlers

    Mitchells & Butlers is a leading operator of managed restaurants, pubs and bars in the UK, providing a wide choice of eating and drinking-out experiences through their well known brands and delivering great service, quality and value for money to their guests. Their strong portfolio of brands and formats includes Harvester, Toby Carvery, All Bar One, Miller & Carter, Premium Country Pubs, Sizzling Pubs, Stonehouse, Vintage Inns, Browns, Castle, Nicholson’s, O’Neill’s and Ember Inns. In addition, they operate Innkeeper’s Lodge hotels in the UK and Alex restaurants and bars in Germany.

    Mitchells & Butlers currently operate over 1,600 premises in the UK and have been at the forefront of the industry since 1898. This extraordinary depth of experience has helped them become a highly successful company within the UK’s eating and drinking out market, serving around 140 million meals a year, as well as some 430 million drinks.

Our Partners